Effective Date: 14 June 2025

This Privacy Policy describes how EC PACK (“we,” “us,” or “our”) collects, uses, and discloses your personal information when you use our website, purchase our wholesale packaging solutions, or otherwise interact with us. We are committed to protecting your privacy and ensuring that your personal data is handled in a safe and responsible manner, in compliance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Who We Are

EC PACK is a provider of wholesale packaging solutions based in the United Kingdom. Our registered address is 2 Hercules Road, SE1 7DP, London, UK. For any privacy-related questions or requests, you can contact us at info@ecpack.co.uk or by post at the address above.

2. The Information We Collect

We may collect and process the following types of personal information about you:

Contact Information: This includes your name, job title, company name, address, email address, and telephone number.
Transactional Information: Details about the products and services you have purchased from us, including order history, payment information, and delivery details.
Communications: Records of your correspondence with us, whether by email, phone, or through our website’s contact forms.
Website Usage Information: We may collect information about how you use our website, such as your IP address, browser type, and the pages you visit. This is typically collected through the use of cookies.
Marketing and Communications Preferences: Your preferences in receiving marketing from us and our third parties and your communication preferences.
Customer-Provided Data: In the course of providing our packaging solutions, you may provide us with artwork, designs, or other materials that could contain personal data.

3. How We Use Your Information

We use the information we collect for the following purposes:

To Fulfil Our Contracts with You: To process your orders, manage your account, deliver your products, and handle payments.
For Our Legitimate Business Interests: To respond to your enquiries, provide you with information about our products and services, improve our website and services, and for our internal business records.
For Marketing Purposes: With your consent, we may send you marketing communications about our products, services, and special offers that we believe may be of interest to you. You can opt-out of these communications at any time.
To Comply with Our Legal Obligations: We may need to process your information to comply with legal and regulatory requirements.

4. Legal Basis for Processing Your Information

Under UK data protection law, we must have a valid legal basis to process your personal data. The legal bases we rely on are:

Contract: Where we need to process your personal data to fulfil a contract with you (e.g., to process an order).
Legitimate Interests: Where the processing is necessary for our legitimate interests, and your interests and fundamental rights do not override those interests.
Consent: Where you have given us your clear consent to process your personal data for a specific purpose (e.g., for marketing).
Legal Obligation: Where the processing is necessary for us to comply with the law.

5. Data Sharing and Disclosure

We will not sell or lease your personal information to third parties. We may, however, share your information with the following categories of third parties for the purposes described in this policy:

Delivery and Courier Companies: To deliver your orders.
Payment Processors: To securely handle your payments.
IT Service Providers: Who help us manage our website and business systems.
Professional Advisors: Including lawyers, accountants, and insurers.
Governmental and Regulatory Bodies: Where required by law.

We will ensure that any third party we share your data with is contractually obliged to protect your data and to use it only for the purposes for which it was shared.

6. Data Security

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used, or accessed in an unauthorised way, altered, or disclosed. These measures include [mention any specific measures you take, e.g., encryption, access controls, staff training].

7. Data Retention

We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

8. Your Data Protection Rights

Under UK data protection law, you have the following rights in relation to your personal data:

The right to be informed: You have the right to be informed about how we collect and use your personal data.
The right of access: You have the right to request a copy of the personal data we hold about you.
The right to rectification: You have the right to have inaccurate personal data rectified, or completed if it is incomplete.
The right to erasure: You have the right to request that we delete your personal data in certain circumstances.
The right to restrict processing: You have the right to request that we restrict the processing of your personal data in certain circumstances.
The right to data portability: You have the right to request that we transfer the personal data we hold about you to another organisation, or to you, in certain circumstances.
The right to object: You have the right to object to the processing of your personal data in certain circumstances.
Rights in relation to automated decision making and profiling: We do not currently use automated decision-making or profiling.

To exercise any of these rights, please contact us at info@ecpack.co.uk .

9. Cookies

Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site. For detailed information on the cookies we use and the purposes for which we use them, please see our Cookie Policy.

10. Changes to This Privacy Policy

We may update this privacy policy from time to time. We will notify you of any changes by posting the new privacy policy on this page.

11. How to Complain

If you have any concerns about our use of your personal information, you can make a complaint to us at info@ecpack.co.uk .

You can also complain to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues (www.ico.org.uk).